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Agency News

Travel Trends Report 2020 - Coronavirus

In 2019, travel was the second fastest growing sector in the world. In 2020, the coronavirus outbreak has disrupted the entire industry. To help you adapt to fast-moving changes in search behaviour, and prepare for a shift in behaviours long-term, we’re releasing our travel trends report.

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PPC

5 Steps to a successful international PPC campaign

At some point or another, you may consider expanding your customer base internationally; a strategy which like any successful digital venture, requires a great deal of forethought, planning and consideration.

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PPC

Preparing for peak dreaming season: From brand awareness to holiday bookings

While January is usually the time when retailers are coming down from the Christmas and Black Friday rush, for the travel sector the New Year is the busiest period in the industry.

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PPC

Preparing your Paid campaigns for Christmas

It’s October and there is no escaping it, the gifting period nearly upon us. Here is what you should be focusing on from a Paid Marketing point of view over the next 3 months.

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PPC

Optimising PPC Campaigns for Mobile: How to do it properly

In a survey carried out by Deloitte, 69% of smartphone users said that they use their mobile to shop in 2019. Optimising your PPC campaigns for mobile is more important than ever – and it’s only going to become increasingly critical.

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PPC

Automated Ad Optimisation, whatever the weather

As advertisers, there are many moving parts that affect the performance of ad accounts. Many of which we can’t influence; such as PR, word of mouth, news and current events, economic factors, ad platform policies and even the weather.

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All of our latest thinking,
insights and opinions from
the team

Our guide to ad formats you (probably) won’t be using.

Filter:

Travel Trends Report 2020 - Coronavirus

5 Steps to a successful international PPC campaign

Preparing for peak dreaming season: From brand awareness to holiday bookings

Preparing your Paid campaigns for Christmas

Optimising PPC Campaigns for Mobile: How to do it properly

Automated Ad Optimisation, whatever the weather

Get insights delivered
straight to your inbox

All of our latest thinking, insights and opinions from the team

Our guide to ad formats you (probably) won’t be using.

Filter:

Travel Trends Report 2020 - Coronavirus

5 Steps to a successful international PPC campaign

Preparing for peak dreaming season: From brand awareness to holiday bookings

Preparing your Paid campaigns for Christmas

Optimising PPC Campaigns for Mobile: How to do it properly

Automated Ad Optimisation, whatever the weather

Get insights delivered straight to your inbox

All of our latest thinking,
insights and opinions from
the team

Get insights delivered
straight to your inbox